Joan supervises the agency accounts and handles a large share of the client contact and creative input. She develops the client promotional strategy and publicity plan, brainstorms ideas with clients and her staff, and fine-tunes publicity techniques and procedures to maximize client media exposure. Her extensive journalistic and PR background gives her and her staff the "edge" in building awareness. Joan Collins Publicity, Inc., has developed and successfully marketed publicity campaigns on the local, state and national levels.

Joan's professional recognition includes awards from the Midwest Travel Writers Association for an outstanding PR campaign and the Wisconsin Governor's Trailblazer Award for Women in Business. Some of the firm's accounts have been clients for more than 20 years. The publicity firm has stood the test of time.

Joan is a recognized public relations specialist who has taught publicity workshops to business people throughout the Midwest. She published a book, "Publicity Techniques" through the University of Wisconsin Outreach. She also taught a five-credit course to 186 University of Wisconsin upper classmen to provide the practical "real world" approach to publicity and public relations.

In college, she formed a part-time free lance writing business as a Stephens College campus correspondent to the
St. Louis Post Dispatch. She continued writing for newspapers and magazines while attending the University of Missouri School of Journalism, and the University of Wisconsin School of Journalism.

After graduating from the University of Wisconsin, she handled public relations projects for clients of a Madison advertising agency. Two years later, she formed Joan Collins Publicity, Inc.
Successful Publicity Campaigns on the Local, State and National Levels
Joan is a member of the Midwest Travel Writers Association, a charter member of TEMPO, which is an organization of executive and professional women and a member of Downtown Rotary. She serves on the board of directors of the nonprofit Child Development, Inc, which provides children of working parents with top-quality preschool education. She gives generously to the Madison Community Foundation where she started a fund in honor of her journalism professor and mentor, Elizabeth Barnes. Joan also supports A Fund For Women.

She is passionate about her business.